Don't fall for "FDA approval" stories...

Can you believe what some vitamin dealers and manufacturers will do to get your business?

Here's a great example of how they can stretch the truth in hopes of securing another sale. Have you heard vitamin sellers talking about FDA approval? If you have, you've heard an incredibly misleading sales pitch!

Let me explain... The FDA (Food and Drug Administration, in case you weren't sure) doesn't license or endorse vitamins or supplements. They aren't under its jurisdiction. They don't study them. They don't test them. They don't approve them. The FDA has about as much to do with the multivitamin industry as the Tennessee Valley Authority--nothing.

So, how do these hucksters get away with that kind of rhetoric? It's because of the GRAS list. GRAS stands for "generally recognized as safe." The FDA does maintain a list of substances it recognizes as generally safe for human consumption.

Those looking for a way to sell their products are ready to stretch the fact that they have GRAS ingredients into some kind of FDA approval, which it is not.

The honest brokers won't exaggerate. Some of them, like The Greatest Vitamin in the World will go out of their way to explain the whole thing to you (just check their site's Q&A, they break it down honestly and succinctly).

If you were hoping for the FDA to tell you which multivitamin to buy, you're in for a disappointment. That's not going to happen. You want safe ingredients, but individually safe elements are no guarantee of effectiveness. Don't confused GRAS presence with a vote of confidence from the Federal Government!